BRANDING & REBRANDS
Starting something new or ready for a fresh identity? We create purposeful logos, visual systems and everyday brand assets that help your business look consistent wherever people find it.
Talk about your brand
Recognisable by design
One identity. Everywhere it appears.
01
Logos & visual identity
02
Brand guidelines
03
A considered rollout
More than a logo
Your brand appears on more than your website. It’s on your business cards, team clothing, signage, sales materials, emails and everything your customers recognise. Those pieces should feel connected.
We help businesses build a visual identity from scratch or refresh one they’ve outgrown. The aim is a clear, usable brand you can apply consistently, rather than a collection of disconnected designs.
A look that feels right. A system you can actually use.
NORFOLK-BASED. UK-WIDE.
Branding and rebranding in Norfolk & Suffolk
Navigate Marketing helps businesses in Beccles, Lowestoft, Norwich, Great Yarmouth, Ipswich and across the UK with logos, identities, guidelines and practical brand rollouts.
How we bring brands together
From the initial mark to the smaller details, we consider how the identity will work in the places your business shows up.
01
Logo & identity design
Distinctive logo directions and identity assets developed around the character and needs of your business.
02
Colour & typography
A considered palette and type choices that work together across digital and physical materials.
03
Brand guidelines
Useful guidance on logo use, colours, fonts and layout principles to help keep things consistent.
04
Rebrands & refreshes
An updated look for businesses whose current branding no longer reflects where they’re going.
05
Stationery & materials
Business cards, signatures, presentation assets, signage and printed collateral in the new visual style.
06
Digital brand rollout
Visual assets and design direction for websites, social media, email campaigns and other touchpoints.
Our branding approach
Good branding starts with understanding where you are now and what you need people to see next.
01
Get to know you
We talk about your business, customers, competitors and the image you want to communicate.
02
Explore directions
We develop visual routes with colour, typography and logo ideas suited to the brief.
03
Refine the identity
We review feedback, refine the chosen direction and prepare the agreed brand assets.
04
Put it to work
We help translate the visual identity into practical files, guidelines and rollout materials.
Made to work in the real world
A logo needs to work small on a screen, large on signage, embroidered on clothing and printed in one colour. We think through those uses so the visual identity is useful as well as attractive.
Start a brand conversation
01
Recognisable character
Visual choices shaped around your business and the people you want to reach.
02
Everyday consistency
A coherent set of brand assets rather than separate, unrelated designs.
03
Versatile assets
Appropriate versions for different backgrounds, sizes and applications.
04
Room to grow
A visual system that can support new products, services and marketing materials.
Branding & rebranding FAQs
What’s the difference between a refresh and a rebrand?
A refresh keeps recognisable elements while updating the look. A rebrand may change more of the identity and how the business presents itself. We can discuss which suits you.
Can you improve our existing logo?
Yes. We can look at refining or rebuilding an existing mark where appropriate, rather than assuming everything needs replacing.
Will we receive versions for print and digital?
We’ll agree the final deliverables in your quote, including suitable logo variations and formats for the uses you need.
Do you create brand guidelines?
Yes. We can put together practical guidance covering colours, typography, logos and visual applications at a level suited to the project.
Can you update our website and marketing materials too?
We can discuss a coordinated rollout across website design, stationery, merchandise and other assets where required.
How much does branding cost?
It depends on the work involved and the final deliverables. We’ll establish the scope and give you a tailored quote before starting.
READY FOR YOUR NEXT CHAPTER?
Tell us where your brand is now, what you’d like to change and where you’ll need to use it. We’ll help shape the next step.
Discuss your branding